This is not to discredit all SEO professionals out there, it is a very complex and specialized subject and there are many competent professionals, but it’s all very confusing.
SEO, or search engine optimization, is the collection of strategies, techniques and tactics you can use to increase the amount of visitors to a website as a consequence of a good ranking in the results of a search engine query.Īre Sparkle sites SEO-friendly? What strategies can you adopt to optimize search engine rankings for Sparkle sites? In the spirit of Sparkle’s jargon-free approach to web design, this is SEO in plain english.Įverybody wants as many visitors and as much interest for their own website as possible, so naturally there are many snake oil salesmen: websites and blog posts and agencies and consultants, promising results in hopes you’ll give them lots of money.
